Finish the question in the document about Demonstrate: Features and Benefits

Part 1: Features and Functional Benefits
Determine if the statement is a Feature or Benefit, and why. (10 questions). Be careful. Some features have implied benefits. Only judge based on the actual statement.

Example:
Q: Crest with Fluoride protection.
A: Feature. Describes the active ingredient in the product

Part 2: Emotional Benefits

Choose 4 statements from Part 1.
Write an emotional benefit for each one.

Example: Crest with Fluoride protection.
A: Emotional Benefit: Gives me a confident smile.

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