Part A: How would you build a sales relationship throughout the sales process? Which type of sales call would be the most effective when developing a long-term customer is one of the desired outcomes and why?
Part B: Choose a consumer product to hypothetically pitch in a sales presentation to a new client. Explain your approach in detail, including why this approach will be the best fit with the product that you are selling. Next, choose at least two components of the sales presentation mix to incorporate into your presentation. How would you do so and what would make this most effective?
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