Is social media beneficial to a company’s performance? What approach should companies therefore take towards social media? Illustrate your answer with reference to at least two companies within one particular industry.

Need to use the sources attached and also 2 more sources for showing an example of
social media in companies

Evaluate, extract and synthesize relevant information from business and economics sources for use in academic and professional writing
· Demonstrate an understanding of the appropriate structure and features of academic and business writing
· Select and acknowledge information sources in writing accurately using appropriate referencing and citation

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