Write a journal entry in the narrative style.
Research two recent trends involving media technology use in or about the workplace. Here are some trend ideas:
The influence of Artificial Intelligence in business and commerce
The use of social media influencers to promote products and services to consumers
The growth of LinkedIn as a networking platform
Organizations’ embrace of TikTok as a marketing and promotional tool
Situations were disgruntled employees posted YouTube videos to criticize or embarrass their employers
The rapid adoption of Zoom as an essential workplace tool during the COVID-19 pandemic
Self-driving automobiles and other technology to ‘do our work for us’
After selecting two trends to write about, discuss how those trends impact communication by- and for- organizations.
What opportunities and threats are presented by these new trends?
What ethical concerns are presented by these new trends?
Are these trends creating a situation where previous technologies or methods of communication are now obsolete?
Are these trends creating a situation where technology will put people out of work? What happens to these people?
What do managers need to be aware of, to keep up with technological change and its workplace impact?
Are you personally prepared to work with these new media trends? If not, how will you become prepared?
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