LinkedIn gave each of its employees an iPad mini as a gesture of gratitude for employee contributions to the company. What motivational theories apply to this example?

Based on the details of the assignment, I would like to use the Motivation Theory:
Needs-Based & Behavior-Based, and the company to review is Gravity Payments. I have attached a document with the company’s information.

Keeping employees motivated is an important element of leadership and organizational behavior. In this course, you’ve learned about how employee morale is vital to a business’s success. In an essay, research a case study of a company attempting to increase or maintain employee morale. Dissect these examples through the lens of an appropriate motivational theory from the course. Evaluate whether or not the initiative was successful in your opinion, and propose what you might have done differently and why.

For example, in 2013, LinkedIn gave each of its employees an iPad mini as a gesture of gratitude for employee contributions to the company. What motivational theories apply to this example? What was LinkedIn trying to accomplish through this gesture? Do you believe it was successful? Why or why not? What, if anything, would you have done differently and why?

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