Walt Disney is going to open a theme park in Shanghai, China. Please
read below two links for more information:
1. Barboza, D. & Barnes, B. (2011). Disney Plans Lavish Park in
Shanghai. New York Times. Retrieved from:
nted=all&_r=0
2. http://disneyparks.disney.go.com/blog/tag/shanghai/
You are required to write an 8 – 10 page paper on this topic, which
includes below information:
1. What method does Disney use to enter the Chinese Market?
2. Which trade theory best explains Disney’s international
strategy?
3. Evaluate environmental constraints which can influence
Disney’s operation in Shanghai, China.
4. Are there any special issues (i.e. Finance, Accounting,
Taxation, Marketing, International Staffing and Labor issues)
that Disney needs to consider for its business in Shanghai,
China.
5. Does Disney have any advantages with its business in China?
6. How will the new Disney Park in China impact the local
environment, entertainment business, and local labor market.
You should have prepared an outline with scholarly references from
the Internet integrating the following concepts Theories of Trade and Economic Development, International Monetary Systems and Foreign Exchange Markets, Supranational Organizations and International Institutions, Environmental constraints in international business, Functional Operations in International Business, and Social and Ethical issues and the future of international business (Integrate your thoughts as you write synthesize
and interweave your thoughts, the topic undergirded by supportive
literature and resources).
Assignment Expectations
Precision: Each of the questions of the assignment is
specifically addressed in the paper.
Clarity: The paper reads clearly, is not confusing, is well
structured, and is grammatically sound.
Breadth: The paper presents a broad range or scope of the
questions of the assignment.
Depth: The paper thoroughly describes or explains the
responses to the questions. The paper includes examples that
illustrate your viewpoints.
Critical Thinking: The paper integrates your understanding of
the Cross-Cultural Management concepts addressed in all
modules.
References: A reference list is provided at the end of your
paper
APA formatting is required
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