You will prepare and have a debate pertaining to a controversial topic relating to ethical marketing practices, of your choice.

Assignment One: Ethical Debate (15%) Individual
Overview
Estimated completion time: 2 hours
You will prepare and have a debate pertaining to a controversial topic relating to ethical marketing practices, of your choice. You will be developing both sides of the argument and engaging with each other’s viewpoints.
You will be expected to:
• Defend the for and the against view using reasons appropriate for public discussion
• Provide clear reasons for and against holding a view, without stating your opinion.
• Communicate respectfully while discussing the controversial issue
• Consolidate understanding of content covered in recent classes
You will be assessed on your achievement of the following course learning outcomes:
• Explain key ethical and social responsibility concerns associated with marketing.
How to Proceed
The topics can be as follows:
Marketing to children,
Addictive substances,
Sexual appeal,
Green marketing,
Marketing to men vs women (pink tax) etc.
If there is a different topic you wish to cover, ask your instructor.
Step 1: Initial Arguments
Your first step will be to start making arguments. You should create at least five claims that support and five claims against the topic.
Research additional evidence or support for each argument. Textual evidence from the class readings and links to outside research can both be used to make effective arguments.

Step 2: Conclusion
Now you will jump off the proverbial fence and state which side you agree with. Discuss why, with evidence off your decision.

Additional Resources
A step-by-step guide to help you construct an argument.
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