Bus_Foundations

Select a Fortune 500 company of your choice to respond to the following
questions.

1. After researching your selected organization, comment on their
business model. Is it sound?
Does it reflect good business fundamentals as addressed in this Business Foundations course?
Show at least
four examples from
your selected organization along with the relevant business concept to support your
argument (maximum 1 page).
2. Based on your research, undertake a SWOT analysis for your selected organization. Identify at least
four items for each SWOT
category, and for each identified item provide a brief explanation as to why you selected
it.

3. Business leaders are
constantly reviewing operational efficiency, productivity, and cost management and balancing them off against
the impact that
they have on their organization’s brand and customer base.
What kind operational changes did the company that you selected
make over the
last ten years
as they responded to market
factors (i.e. company
growth, company contraction)? What were the implications of these operational changes to their
brand? Were they
positive, negative or a bit of
both?
If they did not
make any operational changes, why do you think this was the case?
4. Corporate social
responsibility (CSR) is an important component of many large organizations’
strategic planning. Identify
at least five
significant CSR initiatives undertaken by your selected
company. Do you feel that their various CSR practices
are well aligned and legitimate representations of their business and brand, or are they merely an attempt to ‘appease the public’
under the façade
of being a socially responsible company? Explain.
5. The economic upheaval and recession of late 2000’s
(i.e. 2008-2010) has resulted in significant
changes to the global economy
–
many of which
we are still
dealing with today.
Compare the company that you selected with another Fortune
500 company (or if the company that you currently work for or one
that you have worked for in the past is sufficiently large
enough to be a good comparator, you can choose
it). How did they respond
to the recession and the changing business landscape? Identify and explain at least five
ways that they
responded by referencing the relevant business concepts.

The total length of this assignment cannot exceed
5 pages single spaced.

Last Completed Projects