Discuss how the economic situation of today influences the strategic.
decisions your company is making. Each of the six topics discussed should be
in bold print.
For example, one topic you may choose may be how your company handles competition (Five Forces Framework).
Another topic may be your company’s life
cycle. You may choose to discuss your company’s value chain. Choose
your topics and explore them in detail throughout your paper. Use
headings to introduce your topics. Chose your own topics.
Give examples using the terms and concepts in your textbook readings and
your research articles.
A. What is the vision statement of your selected company and what is
your company’s purpose?
B. What is the importance of each of the six topics within your company?
These are the 6 topics to be used throughout the paper.
– Human Capital
– Niche Marketing
– Strategic Grouping- a strategic grouping would be a group of businesses who have
similar products, services, goals and culture.
–
Strategic Drift
– Modular
Organization- In a modular
organization, the company (in this case Samsung) would maintain complete
control over what is outsourced, how it is outsourced, and who it is outsourced
to.
– PESTEL Framework- The PESTEL
Framework categories the environmental factors that are often interconnected. A
company should analyze which of the six factors are most important to the
success of the company. Those factors are Political, Economic, Social,
Technological, Ecological and Legal.
C. What is the usefulness of understanding this topic in
today’s corporate economy?
D. Through what strategies does your selected company choose to excel
over other strategically grouped companies. For example, what strategies does
Apple choose that keeps it on top?
Paper Format (no abstract is necessary):
Title Page – Include a title page with your name, student number, title
of your paper, course number & course name.
Introductory Paragraph – Include an introductory paragraph that states
your company and your six topics and why you selected them.
Font and Spacing – Use Times New Roman 12 pitch font with double-spaced
lines.
Length – Write a 4 to 6 page essay not including the title page and
citation page. Make sure you have at least 1400 words, not including the title
and reference page.
Reference Page – Include all sources including your textbook on a
separate reference page. Use references with authors, not websites. All
references must have citations within your paper. Use APA format.
Punctuation, essay format (thesis, supporting paragraphs with transition
and topic sentences, and summary) grammar and documentation count toward your
grade
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