Write a paper discussing these areas of business and your suggestions for improvement.

this is the continue for the last assignment you did for lesson 5 essay.

You are volunteering in a small business to learn about the business. Reflect on your experiences with a focus on the marketing practices, application of technology, and creativity of that business. Write a paper discussing these areas of business and your suggestions for improvement.

The following questions may help you prepare your paper.

Marketing:

Does the company have a marketing plan?
Does the company focus on a specific target market?
Does the business advertise? Where and how?
How do they distribute their products?
Does the business have a “customer loyalty” or any rewards program?
Does the price fit the products or services?
Does the business employ salespersons?
Technology

Does the company use a point-of-sale software program?
Does the business have a website? Can they take orders or appointments via their website? What is your impression of the web/Facebook/digital marketing effort? How might it be improved?
Is inventory managed by a computer?
Do they use social networking, such as Facebook and Twitter?
Do customers place orders on the website?
Do they communicate with e-mail?
Is their technology current? How might it be improved?
Creativity

Are the employees encouraged to offer ideas and opinions?
Do they solicit ideas from their stakeholders?
Suggestions for Improvement

Do you have suggestions for the business’s marketing strategy?
Do you have suggestions to improve the business’s creativity?
Do you have suggestions to improve the business’s application of marketing, operations, sales, or inventory technology?
Your essay should be two pages, 12 point font, double spaced, and approximately 500 words.

Last Completed Projects