Evaluate Return on Equity for the company for the last three years using the DuPont analysis. You can find these ratios on the Internet or calculate them.

This project is on Ford Motor Company

1. Evaluate Return on Equity for the company for the last three years using the DuPont analysis.
You can find these ratios on the Internet or calculate them. If you use published ratios you must indicate that and cite their source.
a. Find ROE, Net profit margin (listed as net margin), asset turnover, financial leverage for the last three years for you company. You also may use debt/equity ratio in your analysis. Present the ratios as the table(s) in your project.

b. Find ROE, Net profit margin (listed as net margin), asset turnover, financial leverage for the last year for its major peer competitor. You also may use debt/equity ratio of peer competitor in your analysis. Present the ratios as the table(s) in your project.
c. Has the company’s ROE changed over the last three years? What was the main factor that influenced this change?

d. Compare the ratios of you company to the peer competitor. If the management of the company would like to improve the company’s return on equity, what should the management of the company do?
2. Develop a specific recommendation, with supporting rationale, as to whether the assigned company’s recent trends and results in financial performance is of sufficient financial strength, will THE COMPANY be financially sustainable over the next two to three years, and which steps should be done to improve its financial stability?

SUGGESTED WEBSITES
www.morningstar.com – To find the information for your company you need to type the stock symbol in the Quoteswindow to get into the company’s page.

www.marketwatch.com -To find the information for your company you need to type the stock symbol in the Searchwindow to get into the company’s page.

www.Finviz.com – To find the information for your company you need click on Screener on the top of the screen, type the stock symbol in the Ticker window to get into the company’s page., and click on the company in the list.

www.money.cnn.com -To find the information for your company you need to type the stock symbol in the Searchwindow to get into the company’s page.

www.finance.yahoo.com – To find the information for your company you need to type the stock symbol in the Searchwindow to get into the company’s page.

www.nyse.com – Click on Data, then click on Stocks (under Quotes), and type the name of the company or the stock symbol in the window “Keyword or symbol” to get into the company’s page.

www.nasdaq.com – To find the information for your company you need to type the stock symbol in the Search window to get into the company’s page.

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