View the Imagemakers, a documentary on the history of Public Relations in the Course Reserve tab to the left. Discuss the PR campaigns you thought were the best and/or worst. Note: keep in mind that the campaigns were conducted at a different time in the way society considers issues like smoking, and focus on the techniques and the tactics used. Remember, as well, that this video shows the very beginnings of PR as a profession.
https://chipcast.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=d60231d6-c8e8-40f6-be8a-0199bec7fc95
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