The negative effects on consumers’ media influenced perceptions of celebrities (Through Emulation)

We are researching the the negative effects on consumers’ media influenced perceptions of celebrities (Through Emulation). We have to write a literature review on a source that relates to our topic. Below are the instructions on how to do so.

SOURCE: Consumer response to negative celebrity publicity: the effects of moral reasoning strategies and fan identification by Sai Wang and Ki Joon Kim. (I can email or text a PDF of the source if needed)

Literature Review Outline

Introduction (a couple of paragraphs)
Describe the refined topic that you are investigating, describe how you got there.
Explain the niche of your inquiry: what knowledge gap it fills, and how to achieve that.
Overview of the followings themes and their connections with each other.

Theme A[1]
Overview of the theme (definition, differences, nuances)
Sub-theme – narrow but grouped findings related to the theme
i. Study 1 (Research question(s), Methods/Participants, Related Findings)
Sub-theme – narrow but grouped findings related to the theme
i. Study 2 (Research question(s), Methods/Participants, Related Findings)
Etc., with other findings that fit

Theme A; studies can be repeated if there are multiple findings that fit under more than one theme. However, no need to re-write methods/participants in detail (just enough to remind the reader about the study).

Theme B – follow II (a, b, c) and so on from above

Theme C, D, E….

Conclusion: An evaluation/critique of the existing literature. (Below are some questions to consider).
What are the overall trends in this research area?
What are the overall research strengths and weaknesses?
What might be missing? How might your project contribute to the existing knowledge?

Requirements*: Identify at least three themes, for each sub-theme identify two sub-themes. 2-3 pages, excluding references. Formatted in APA (using heading and subheadings to organize your themes & subthemes).
*You don’t need to submit it to the Blackboard. But if you’d like to get some feedback on your outline, you can send it to me via email.

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