What is the problem facing the protagonist and their organization? Remember you should have identified the problem in the case assignment; use that.
What underlying factors gave rise to the problem? You should have given some thought to underlying factors in the second question in the case study worksheet. Feel free to use this content.
What recommendations are you going to make to your superior to ensure that problem is properly handled? While we are making three recommendations, not offering three alternatives, you can borrow from some of the alternatives you created in your case.
Report will include at least one effectively titled visual. Effective headings are essentialThe executive team at the organization we discussed in our case has hired you as a consultant to come in and sort out the problem the organization is facing. (For an example of a public relations firm that does this kind of work, see Fleishman Hillard.) You are going to carefully analyse the problem and craft a research report approximately 1400-1800 words in length (main content of the document not including Letter of Transmittal, Title Page, Exec Summary, References, and so on) which is going to tell the senior management how organization should remedy the situation.
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