Explain what your operation does and how it does

Your Operation = General Manager

1. Begin your response to this assignment by submitting a brief reminder about
your operation. Include the name of the operation, a 1-sentence statement
about what the operation does, and your role in the operation. Save this
material for future weeks because I will ask you to begin each your operation
assignment the same way.

2. Explain what your operation does and how it does
it. Explain why you believe it is a goods (manufacturing) operation, or a
services operation, or both.

3. Is your operation well run and successful or is it
struggling? What are its strengths, weaknesses, opportunities, and
threats?

4. Describe your operation’s customer benefit package and
its value chain. Do manages and associates understand the customer
benefit package (not the term itself but the concept) and the value
chain?

5. Describe what performance measures the operation
uses. What type of data is collected? Is the data used to make
decisions and drive improvement? Select two measures from those you just
described and evaluate them using the nine questions IBM, Rochester
uses (see page 39 of OM6).

6. Do the performance measures monitor the most important
parts of the value chain? What changes would you recommend?

7. Does your operation use a balanced scorecard? If
so, describe it. Is it helpful? If not, should it? Submit a
proposed balanced scorecard if your operation does not have one.
A typical high scoring response to this assignment would be
1,000 – 1,500 words long.

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