Using relevant research evidence, detail the important components of a potential anti-stigma campaign for a mental illness and targeted population of your choice. The target population could be the general public, practitioners or other groups. Please consider cultural and social influences on your potential campaign.
The following ILOs are being assessed in this coursework; ensure you focus on addressing them appropriately:
• Define stigma and evaluate the role of culture in its development and maintenance.
• Critically evaluate anti-stigma interventions within a Global context.
• Critically discuss how stigma, discrimination and social exclusion of patients and families across cultural settings are potential barriers to ensuring equitable healthcare.
• Assess the importance of consulting with a range of stakeholders (particularly service users) about the development and delivery of mental health services and develop potential strategies to do so.
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