Identify and create sensory elements of visual media communication to attract viewer attention.

Identify
and create sensory elements of visual media communication to attract viewer
attention.

Scenario
You
are a member of a committee at your child’s school. The committee has been
assigned the task to design a flyer for the students to take home to their
parents. The purpose of the flyer is to notify parents about the upcoming Field
Day for all students. They have specified that it can only be one-page in
length, and they have encouraged creativity to catch the eyes of the parents.

Several
parents wish to participate, so the leader of the committee creates a fun flyer
competition. She asks that each person creates his/her own flyer and create a
screen share to persuade the committee to choose your flyer. The screen share
should visually show the flyer and include a verbal explanation regarding why
your flyer will best attract the eyes of the parents.

Since
you are extremely creative, you know that in order to capture the parents’
attention and win this competition, you will need to use color, lines, balance,
and contrast visual elements.

In
your video presentation, be sure to defend your visual choices to the other
parents and members of the committee. You know that if you clearly explain why
you chose each of these visual elements and how it best attracts the eyes of
the parents, you could win this fun competition!

Your
presentation should be a maximum of 5 minutes.

The
presentation must include a visual and an audio recording using Screencast-O-Matic®,
a free audio recording software compatible with PC and MAC computers. Follow
these instructions to download and use this software to create your
presentation.

1. Access the
Screencast-O-Matic® homepage by clicking on the box in the upper right-hand
corner titled, “Sign Up” to create your free account.
2. Create a free account (be
sure to write down the email and password created for account access.)
3. Once logged in, click on
the “Tutorials” link at the top of the homepage and view Recorder Intros.
4. Create your presentation
by clicking on the “Start Recorder” box.
5. Once finished recording
click on the “Done” button.
6. Next, choose,
“Upload to Screencast-O-Matic®”.
7. Select
“Publish”.
8. Choose “Copy
Link”.
9. Provide the
“Link” by adding it to the deliverable dropbox.

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