Amazon Case Analysis for Business strategy

Please respond the the following qeustions related to Case 12 on Amazon in the textbook. Please Please use course concepts in your responses and Please Repeat each case question before each response.

1) What is Amazon’s strategic position among its competitors? Describe and Discuss.

2)What is/are Amazon’s core competency(ies)? How would you suggest it leverage this/these to compete with its competitiors?

3)Of seven (7) challenges faced by Amazon outlined in the case, pick Three (3) and discuss what strategic actions the company should take to minimize the potential impact from each.

4)Given the company’s strategic position and core competency(ies) you discussed in questions 1 and 2, and given the information in the case, how would you advise CEO Jeff Bezos in executing Amazon’s stgrategy going forward? Should the company invest in the infrastructure for same-day delivery and take on local retailers, or should it invest in high-technology and compete with Sony, Apple, and Samsung?

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