1,Using appropriate theoretical frameworks, explain the critical differences between motivation plans for sales and non-sales personnel. (12.5 marks)
2. Formulate a specific motivation plan that you might use for the salespeople bearing in mind that the plan must be applicable to both the individual salesperson as well as the sales team as a whole. ( 25 marks)
3. Consider potential challenges and problems that might arise from the above plan for salespeople, especially when cultural differences are taken into account. You will be expected to integrate relevant theories into your discussion. ( 20 marks)
4. Formulate a specific motivation plan for non-sales personnel, making sure that you explain the differences between what might be viewed as motivators or hygiene factors by this group of personnel. (20 marks)
5. Given that can be no one plan that will satisfy everyone, argue what level of motivation should you aim for? Make sure to provide critical arguments and examples to support your points raised. (12.5 marks)
6. Meeting professional requirement [detailed in MR]
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