This report must include a critical overview of the current strategy of Football Club Barcelona, this should look at the corporate structure of the company, legal, regulatory and ethical framework, financial and marketing approach. The paper should undertake a review of relevant sports business management models which directly influence revenue and expenditure. SWOT and PESTLE should be incorporated to gauge how internal and external factors affect the company and stakeholders.
The paper should then propose a new strategic plan to drive future revenue growth and development. Conclusively the paper should offer recommendations on how to drive up revenue for the future of the club to remain competitive and dominant in its field
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