Write a research on one major hotel brand and one of it’s sub-brands, and to create a video to promote sub-brand.

Write a research on one major hotel brand and one of it’s sub-brands, and to create a video to promote sub-brand.
https://hoteltechreport.com/news/hotel-amenities
4. Are there any kind of special offers or packages advertised on the sub-brand’s website?
5. Are there any kind of experiences/activities/attractions offered by (or near) the sub-brand?
6. What is the name of rewards/loyalty program? How does it work?
7. Is this sub-brand affiliated with any hotel associations?
8. What are guests saying about their experiences with this sub-brand?
9. Please find one job posting for your sub-brand.
10. Please find the link to one news/current events story about your sub-brand.
Part 3 — Categorizing Your Sub-brand
Please refer to Module 9 to help you categorize, also in point form, your sub-brand in the
following four ways:
• Size (number of rooms) — is your sub-brand mega, large, medium, small?
• Target market (who is the ideal customer) — is your sub-brand an extended-stay, an allsuite extended-stay, a convention or conference hotel, a boutique (independent) or lifestyle
hotel (chains), or a condo-owned unit?
• Location — is your sub-brand an airport, resort, city-centre, suburban, “freeway” or
highway hotel or motel?
• Price — is your sub-brand a full-service hotel (luxury, upscale, midscale) or a limitedservice hotel (economy or budget) — as per the following guidelines:
Luxury US $250 to US $700
Mid- to Upscale US $100 to US $250
Economy/budget under US $100 per night

Last Completed Projects