Part 1-Why do you think so many firms spend such a great deal of time and money developing mission statements? Do you think it really matters? Does it create value?
Part 2- Also, here is what I want you to do. Go out and find a mission statement for a company you admire or maybe the one you work for. Tell us the mission. Do you think it makes a difference for the company? Why or why not?
This is for a discussion board, I do not need any references or sources.
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