Marketing Plans

Readings
Use your Ethical Conflicts text to read the following:
Chapter 10, “The Business of Psychology.”
Pay close attention to the Record Keeping Guidelines in section 10.1.
Use your Decoding the Ethics Code text to read the following:
Chapter 8, “Standards on Advertising and Other Public Statements,” pages 205–224.
Chapter 9, “Standards on Record Keeping and Fees,” pages 225–258.
Marketing Plans
You have graduated school, earned your degree, and passed your license examination with an excellent score. It is time to let individuals in your community know of your existence and expertise. Design a marketing plan whereby the public and professional communities know of your availability. Be sure to stay within the guidelines for psychologists regarding tasteful marketing of services.

Last Completed Projects