Your company sells a new eco-friendly laundry detergent. After you introduced the product in North America, it really took off.
Now, your company wants to start expanding into other countries and is looking at five potential countries for that expansion: Argentina, Pakistan, Romania, South Africa, and Philippines.
You have been asked to do the preliminary analysis using macroeconomic and socioeconomic indicators to narrow down that list to three countries in which you think there is the greatest potential for your product.
Your assignment is to research the five countries and based on the macro and socio-economic factors alone (use at least seven indicators), determine which three countries have the greatest potential for laundry detergent market.
Assume the products are still being produced in the US. Discuss the analysis you did for each of the five countries and why you selected the three that you did.
Also, discuss why you did not pick the other two. You may use a chart to show your data.
Include a paragraph of the impact on COVID-19 on your countries ability to do business in each country. For example: What kind of restriction are in place? Are US citizen even allowed to travel to those countries right now?
Double spaced, Times New Roman font.
Some examples of sources:
The CIA Worldfact Book
World Economic Forum
IMF
World Bank
Global Economic Monitor
US Department of State
Countryrisk.com
Nationmaster.com
The PRS Group
Globaledge
WTO
Kwintisential
IndexMundi
The Economist
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