https://www.stitcher.com/show/10minute-tech-comm/episode/dr-kirk-st-amant-and-dr-guiseppe-getto-on-user-personas-and-intercultural-communication-40492525
Personas and the five W’s: Developing Content that Meets Reader Needs, Pt. 1
Personas and the five W’s: Developing Content that Meets Reader Needs, Pt. 2
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