In this assignment you are being asked to demonstrate your knowledge of Brand Assets Strategy (Brand Portfolio Strategy, Brand Extensions, Brand Identity and Distinctive Brand Assets) gained from course lectures and materials and the ability to apply this knowledge in analyzing the Brand Assets Strategy of BRAND in the Canadian market.
You must do the following:
Provide a comprehensive review of the BRAND portfolio strategy and brand naming policy. 50%
Demonstrate an understanding of the value of mental availability and brand salience for building strong brands and businesses by inferring and constructing a simplified brand memory network for BRAND. 25%
Recommend and launch a brand extension for BRAND into a new category. You must demonstrate an understanding of the theory and empirical evidence supporting brand extensions and best practice in choosing and leveraging distinctive brand assets. Determine two possible extension opportunities and make your reasoning for “the best candidate” explicit. Then discuss the key brand identity elements you will use to brand this new product. 25%
Your key findings must be supported through referencing sources in a one-page appendix to your assignment. In keeping with academic rigour, insights and paper contents must be your own. Only personal observation (a visit to a retail store or website) and secondary research are permitted for this assignment.
Max length: 4 pages + 1-page appendix for sources. Use 12- point type, single spacing.
Best Writer
Relationship between perception of Covid 19 severity and Vaccine uptake.
APA 7 formatting – title page, body and references Subheadings:
Background : (2 paragraphs with 5-7 sentences in each) – provide in-text citations to support importance of topic. This paragraph should spell out the BIG PROBLEM, discrepancy and Current current problem.
LIterature review: A minimum of 3 paragraphs providing a literature review on three (3) acadmic articles related to the problem, the vaccine, or providing a similar research project.
Aim/Purpose: One sentence that explains the Aim/purpose of the project.
Research Question: State the research question (Don’t forget the question mark?)
Methods: Design: State the design and why it was chosen (appropriate to cite a textbook here).
Sample and setting: What sampling technique was used, where was the sampling done? This can be found in the lectures.
Variables of interest: Which variables did you focus on and why?
Proposed analysis: Discuss in a paragraph or two what kind of analysis would be appropriate for you to get the answers you want. (Citing the textbook is appropriate here).
Importance of research in nursing and what would your project contribut to nursing knowledge related to COVID 19 and/or the vaccine?
My Take away experience from NUR 3500: What was the most significant thing I learned this semester about myself, about writing and about nursing research.
Grading Rubric Your assignment will be graded according to the grading rubric.
Grading Criteria Points Possible Correct APA 7 format to include
Background 15
Literature review (3 article minimum) 15
Aim/purpose & question 10
Proposed Methodology 30
Design (10)
Sample & Setting (20)
Proposed analysis 5
Importance to Nursing 5
APA 7 –Formatting intext citations and references 15
Grammar and Spelling 5
Total 100
Data for research Questions and final Paper: For this course you will be using data from a survey that was previously distributred. This means that you will be using secondary data, not primary data. You will have access to the data, however. Over the next two weeks you will be considering what kind of question you want to ask about this topic, but understand that you are restricted to what the data that was collected can tell you. The data is about COVID 19. The overall BIG PROBLEM is the deaths and morbidity due to COVID 19.
For the next few weeks you will be collecting articles about this for your background and the review of the literature.
Take some time to consider what your question might be considerting what data was collected:
You will have information on the participants:
Gender, age, whether the person was a nursing student, other student or non-student, If the person was a healthcare worker.
The questions asked were:
1) How knowledgeable are you about COVID 19?
2) How do you get your information on COVID 19?
3)How likely are you to get COVID 19?
4) If you get COVID 19 how bad do you think your case will be?
5) How informed are you about the COVID 19 Vaccine?
6) How likely are you to get the Vaccine?
7) Why or why not? (Qualitative Question with open answer
REMEMBER your question must be able to be answered by the data you have from this survey. This data will be used in explanations over the next six weeks as well.
Subje
CODES:
Gender/Sex 1= female, 2 = male 3 = trans, 4 no answer
Age: Actual age in years of the respondent
Nursing student =1 /Non Nursing=2 / non student =3
Health Care Worker (HCW) =1, Non. HCW = 2, Not employed =3 :
COVID 19 knoweldge : 1= no knowledge, 2= a little bit of knowledge , 3 = no sure, some knowledge 4= quite a bit of knowledge. 5= I’m an expert
How do you get your information? social media =1, CDC NIH =2, Parents/grandparents =3, Doctors Nurses HCW =4, other =5
How likely are you to get COVID 19 already had it = 0 not at all =1, less than 5050=2, 50 50 =3 > 50% =4 , absolutely = 5,
If you get COVID 19 how bad do you think your case will be? 1 Not bad, 2= like the flu, 3=really bad, deadly
How informed are you about the COVID 19 Vaccine? 1= not at all, 2= just what i hear on TV, 3= well informed, 4= extremely informed
How likely are you to get the Vaccine? 1= havent givien it a thought, 2=Not a t all, 3=might consider, 4= definately going to , 5=I’m vaccinated
Why/why not: Qualitative answer, write down the whole answer and look for recurring themes.
Variables that were collected were:
Demographics:
Gender
Age
Student/non-student
Nursing HCW/ non nursing nonHCW
Other Quantitativve variables of interest collected were:
Knowledge of COVID
Where information is gotten
Susceptability
Seriousness of the disease if contracted
Knowledge of the vaccine
Likelihood of getting the vaccine.
Qualitative variable of interest
Why or why not for likelihood of vaccine.
Describe, in detail, the thoughts and emotions you felt while imagining the scenario.
Read the scenario in Appendix A of the “Greed, Death, and Values: From Terror Management to Transcendence Management Theory” (ATTACHED for viewing)
Write a 1,050- to 1,400-word paper that includes the following:
Describe, in detail, the thoughts and emotions you felt while imagining the scenario.
If you did experience this event, how do you think you would handle the final moments?
If you did experience this event, how would you describe your life up to this point?
In what ways can traumatic events be opportunities for growth?
Format your paper consistent with APA guidelines.
Submit your assignment.
Under Armour’sStrategy in 2020—Can It Revive Sales and Profitability in Its Core North American Market?
Business Case Study
The assignment consists of reading the Case Study and answering all the questions in a Printed Question and Answer format.
There is no limit or minimum of words per question, but the question must be answered in a complete and clear way.
The language used must be professional and appropriate to the topic.
Formatting for sources is preferential.
Kind regards,
Hedge Fund Investment portfolio in Angola
Write about a diversified investment portfolio based in Angolan bonds, and to start an hedge fund company in Angola, Africa.
Retention Management
8–10 full and complete pages of original discussion and narrative, excluding the title page, abstract, and references
12 scholarly articles from peer-reviewed journals, published within the past 5 years (References may not come from websites, blogs, newspapers, books, textbooks, dictionaries, conference proceedings, magazines, dissertations or theses) & Each of the 12 references must be discussed in the narrative, and correctly cited in the narrative
Format:
Title Page
Abstract
Introduction (At least 1 page, Level 1 heading)
Findings (At least 6 pages, organized under Level 1 and Level 2 headings)
Each article review should be 2–3 paragraphs. The following should be provided in the student’s own original words:
a) the theoretical model and/or conceptual model used by the author(s) of the article.
b) a description of whether the article is a quantitative study or qualitative article.
c) the research methodology used, and a description of the sample size and demographics if the study is quantitative.
d) the research findings reported by the author(s) of the article.
e) the conclusions of the author(s) of the article.
f) multiple in-text citations of the article using the author-date citation method required by the APA format.
Conclusions and Recommendations (At least 1 page, Level 1 heading)
References
Please follow Exactly and see attachements…Thank you!
MANAGING GROUPS AND TEAMS
Tutor2u. (2016, April 22). Lewin’s force field analysis model [Video file]. Retrieved from https://www.youtube.com/watch?v=X9ujAtYAfqU
Models of communication. (2016) Wikipedia. http://en.wikipedia.org/wiki/Models_of_communication
Chapman, A. (2016). Bruce Tuckman’s 1965 Forming, Storming, Norming, Performing team-development model. Retrieved from http://www.businessballs.com/tuckmanformingstormingnormingperforming.htm
Introduction: Discuss the topic of the paper and how you will approach
it. It is best to write this section after you have written the rest of the
paper.
Concrete Experience: Begin with a specific situation/event. Describe an experience with a group or team that was meaningful to you. It may
have been an extraordinarily good experience – or it may have been an experience that did not work out very well at all! The important point is that it should be an experience which you would like to understand
better. Be objective and focus on just the facts.
Reflective Observation: Reflect upon that experience from multiple
perspectives of persons involved or affected in the experience. Step
back from the situation, look at the experience from your own
viewpoint, and from the perspective of all other parties involved or
affected. You want to look at the circumstances surrounding the
experience from every relevant point of view. Why did you behave the way that you did? Why did others behave the way that they did? Did
others have the same positive (or negative) experience? Explain.
Abstract Conceptualization: (This Abstract Conceptualization section is the “heart” of your paper.) Use critical thinking skills to understand and interpret the experience at a deeper, more generalizable level. Interpret and understand the events you have described by drawing on the
concepts, theories, and models. Explain how they apply to your
experience. For example, what behavior patterns can you identify in
yourself and others that are similar to the ones described in the
material on communication, teams, and conflict management? Does the model of Force Field Analysis (home page) help you better understand why people behaved the way they did? Be sure to apply at least three
concepts, theories, and/or models and cite all references to concepts,
ideas, and/or quotes that you use from any outside source.
Active Experimentation: Identify ways to respond to the next
occurrence of a similar experience. What have you learned about the
way groups work from this analysis? What have you learned from your mistakes? How are you going to put what you have learned to use?
What actions will you take to build more effective work teams in your
job?
Conclusion: Sum up the main points of your analysis and the key learning you are taking from it.
risky drinking reflaction
Briefly summarize the video “”Risky Drinking including the major topics of the video and your opinions regarding the information contained in the material.
video link:
The Minister’s Black Veil
Fiction Analysis – Rough Draft (Nathaniel Hawthorne, The Minister’s Black Veil (1836)
By the due date assigned, attach the rough draft of your essay as a Microsoft Word document to the Discussion Area. By the end of the week, comment on at least two of your classmates’ submissions using the peer review questions provided below.
Your instructor will assign five short stories for the class to read and discuss this week. Check the Week 4 Announcement for a list of the assigned stories. You must choose one of these stories to earn credit on the assignment.
Compose an analytical essay in which you offer an interpretation of a literary element in one of the assigned short stories. Write your analysis focusing on one of the following elements in one of the assigned stories:
Character
Theme
Symbolism
Imagery
Setting
Start by selecting one of the short stories assigned by your instructor. Brainstorm to identify the literary element that you would like to explore in the story. Choose from character, theme, symbolism, imagery, or setting. Then, develop a thesis that offers a specific interpretation of this element. If you have trouble coming up with a thesis, contact your instructor, who will help you. Do not do any outside research at this point.
NOTE: Your instructor may allow you to combine two literary elements in your thesis statement if they work together to support your point. Also, your instructor may allow you to compare or contrast some element in two of the assigned stories (e.g., the grandmother characters in “A Worn Path” and “A Good Man Is Hard to Find”). Ask for approval before beginning one of these approaches.
Tips for the Essay
Open your introduction with an engaging opener, such as a question, quote from the story, or interesting idea. Then, connect to the short story and mention the title and the author. End your introduction with a thesis statement that interprets a literary element of the story.
The body paragraphs should support your thesis. Present specific aspects of the short story that help to illustrate your points. Make sure to quote from the story and analyze specific lines that support your argument. Body paragraphs typically have at least two short quotations each as supporting evidence.
Include a strong concluding paragraph that summarizes your main points and explains the significance of the thesis. Finish this paragraph with a strong and satisfying ending.
APA Reminder
Use APA style for formatting the essay and for source citations. Begin with a title page and use proper font and spacing. End with a separate references page. Refer to the Week 1 lecture on avoiding plagiarism for an APA essay template and additional resources.
Link of the story is this https://go.gale.com/ps/i.do?p=GCCO&u=soc1&id=GALE|XWYJOR811047202&v=2.1&it=r&sid=mindtap-embedView&sPage=57367334&asid=6180206e
This is a career based topic proposal. What are my plans after graduation?
This is what my teacher sent to the class-
You will select a career based project. Students are to think beyond graduation. What do you want to do? The student
is to research your idea and write a 3 page proposal. Your proposal must include the following parts: introduction,
proposal, plan of action, desired outcome, resources needed, and conclusion. The proposal must have at least 3 in text citations, and written in APA Format. I would like my proposal to be about Nursing. After I graduate, I plan to go into
nursing school at Cabarrus College of Health Sciences to become a registered nurse. I would like to acheive my
master’s in nursing and become a flight nurse. I would like to work for CMC Main in Charlotte, North Carolina on their
flight team. If you can, please write about that.
Thank you so much!!!