Best Writer

erry Singleton founded Montana Mountain Biking (MMB) 18 years ago. MMB offers one-week guided mountain biking expeditions based in four Montana locations. Most of MMB’s new customers hear about the company and its tours from existing customers. Many of MMB’s customers come back every year for a mountain biking expedition; about 80 percent of the riders on any given expedition are repeat customers.
Jerry is happy with this high repeat percentage, but he is worried that MMB is missing a large potential market. He has been reluctant to spend a lot of money on advertising. About 10 years ago, he spent $80,000 on a print advertising campaign that included ads in several outdoor interest and sports magazines, but the ads did not generate enough additional customers to cover the cost of the advertising. Five years ago, a marketing consultant advised Jerry that the ads had not been placed well. The magazines did not reach the serious mountain bike enthusiast, which is MMB’s true target market. After all, a casual mountain bike rider would probably not be drawn to a week-long expedition.
Another concern of Jerry’s is that more than 90 percent of MMB’s customers come from neighboring states. Jerry has always thought that MMB was not reaching the sizable market of serious mountain bike enthusiasts in California. He talked to the marketing consultant about buying an address list and sending out a promotional mailing, but producing and mailing the letters seemed too expensive. The cost of renting the list was $0.10 per name, but the printing and mailing were $4 per letter. There were 60,000 addresses on the list, and the consultant told him to expect a conversion rate of between 1 and 3 percent. At best, the mailing would yield 1800 new customers and MMB’s profit on the one-week expedition was only about $100 per customer. It looked like the conversion cost would be about $246,000 (60,000 × $4.10) to obtain a profit of $180,000 (1800 × $100). The consultant explained that it was an investment; because MMB had such a high customer retention rate, the profit from the new customers in the second or third years would exceed the one-time cost of the mailing in the first year. Jerry was not convinced.
Nine years ago, MMB launched its first Web site. It included information about the company and its tours, but Jerry did not see any need to include an expedition-booking function on the site. He did think about selling caps and jackets with the MMB logo, but that idea never was implemented. The MMB logo is well known in the mountain biking community in the upper Midwest.
The MMB Web site includes an e-mail address so that visitors to the site can send an e-mail requesting more information about the expeditions. Robin Davis, one of MMB’s expedition leaders, is an amateur photographer who has taken many photos while on the trails over the years. Last year, she had those photos digitized and put them on the MMB Web site. The number of e-mail inquiries increased dramatically within a month. Many of the inquiries were about MMB’s expeditions, but a surprising number asked for permission to use the photos, or asked if MMB had more photos like those for sale. Jerry is not quite sure what to make of the popularity of those photos. He is, after all, in the mountain bike expedition business.
MMB has had the same basic website for 9 nine years, and Jim has recognized that technology has changed and become more affordable. As such, he decided that a digital marketing program should be created to attract new clients to his Montana Mountain Biking (MMB) business. With his past success and reputation, he wants to leverage his website to not only sell his mountain biking expedition packages, but to also sell mountain biking accessories and apparel items that are branded with MMB logo. MMB profits hit a new record high last year, so Jim has the funds to invest to launch his new expanded product offerings and develop his digital marketing program.
Jim has hired you as a marketing consultant to create a report that highlights what you would propose to create an effective business presence online, and the means to process payments and sell merchandise on his website. Additionally, he is also requesting that you include the web marketing strategies you will use to generate leads for his expedition service, and the social platforms that will be used to generate traffic to the website and enhance his overall branding efforts.
Your assignment this week is to review the five stages of customer loyalty shown in Figure 4-5 and prepare a report in which you classify MMB’s customers. Estimate the percentage of MMB customers who fall into each of the five categories (Support your classification with logic and evidence from the case narrative) and then develop your recommendations that address the specific material he has hired you for. You will want to convey the importance of presenting an image consistent with MMB philosophy, principles, and identity that also meets the accessibility goals and the needs of the website visitors. In addition, an outline of the elements (such as branding, product characteristics, product use benefits, and comparison to competing products) you would include in the online communication media (Web page, e-mail, social networking, and so on) that is used to introduce new customers to Jim’s MMB business.

Discuss the state of the Nation Report with Technical Appendix

Write a Reflective Essay on Leadership

Thematic Analysis of Film Sequence

Definitions
 Shot: the product of one uninterrupted run of the camera
 Sequence: a series of edited shots unified by theme or purpose
 Theme: a coherent pattern of meaning
 Please remember: A sequence is a coherent unit of meaning in a film. A typical
sequence may contain about 10 to 30 shots. In the case of a long take, however, a single
shot may comprise a whole sequence. A complete scene may contain several sequences.
Writing Task

Step 1: Choose a Sequence

Your assignment is to write a 3-5 page essay (at least 1,000 words) that analyzes how a
specific shot sequence works to develop a central theme (or themes) from the film:

 Parasite (2019), directed by Bong Joon Ho.

https://archive.org/details/parasite-2019

Time Stamp: 2:04:35 – 2:07:10

Your analysis should explain how specific aspects of mise-en-scène, cinematography, editing,
and/or sound design work together in the sequence to underscore its themes and those of the
film as a whole. You should incorporate into your analysis at least three relevant concepts
from Chapters 4, 5, 6 and/or 8 of Looking at Movies.

Step 2: Write an Analytical Essay
Don’t try to cover every detail from your shot list in your essay. Be
selective. You don’t need to describe the entire sequence, nor do you need to write about every
shot or technique cataloged in your shot list. Instead, select key examples to analyze how
particular techniques create specific effects in the overall design of the sequence. Above all else,
be sure your essay directly responds to the Writing Task in the shaded box on page 1 of this
assignment sheet.

Questions to Ask
 Mise-en-scène: How do props and costumes help convey characters and themes? Are
particular colors dominant (or absent)? Is the setting significant? If so, how is it
presented? How does the lighting help convey the setting and the action? How is
character blocking and placement used?

 Cinematography: Where is the camera placed in relation to the action? Distance?
Angle? How do particular compositions draw attention to elements of the setting,
characters or themes? How does camera movement function in the sequence? Are
different focal lengths or depths of field used? How does cinematography reinforce the
mise-en-scène?

 Editing: How are the shots juxtaposed? What kinds of transitions are there between
shots? Are these always the same? Do they change? Does the editing have a particular
rhythm, and it is consistent? Does it conform to the rules of continuity, or does it seem
disjunctive or discontinuous? What spatial and temporal relations are articulated through
cutting?

 Sound: What sounds are present? When does volume or pitch change? Is silence used?
Are specific sounds linked to cuts or camera movement? When and how are onscreen and
off-screen sound used? Are sounds diegetic (originating from a source within the film’s
world) or non-diegetic (originating from a source outside the film’s world)?

Tips
 Avoid plot summary and extended visual description. Aim instead to analyze how
specific cinematic techniques function to underscore the film’s themes and ideas.
Organize your essay around key points in your argument, rather than a chronological
examination of the sequence.

 Avoid evaluative language. (“Juan drives a beautiful car.”) Aim instead to analyze the
effects of the techniques used. (“Chiron’s perspective is conveyed by the handheld
camera, which swings its view across the dashboard and out the open window of the car
door.”)

 Use precise film terminology. Is the editing transition an eyeline match cut? Is the shot a
high-angle shot or a low-angle shot? A pan shot, dolly shot, or tilt shot? Does the
sequence use an AB shot/reverse shot pattern? Consult Looking at Movies for precise
vocabulary.

 Avoid vague language. (“The use of lighting in this scene is very effective” or “Parallel editing
helps to create suspense,” and so on.) Aim instead to analyze the specific effect of individual
techniques. (“By alternating between these two events and their radically different settings, this
sequence uses parallel editing and an ABAB shot pattern to emphasize the contrast between the
orderly dinner at the White House and the violent sit-in at the diner.”)

 Make a strong argument about the sequence. State your thesis as an arguable claim (one that

 Focus on the evidence in the sequence itself. Do not do additional research for this paper.

 Use MLA style and formatting. For a model, see the sample MLA-style essay at Purdue

website-https://www.sciencedaily.com/releases/2022/06/220629121135.htm
Finalized question- If dogs can be traced back to at least two populations of ancient wolves why and what caused wolves and dogs to begin separating from one another?

Part of ACME’s ability to grow and be innovative involves the use of the latest technology. As the Human Resource Manager, Mary knows there are implications to allowing the employees “free reign” of company property. However, the executive leadership is not worried. Remember, the company has 750 employees.

For this project assignment on ACME Company, Inc. complete a minimum of four pages that addresses the following concepts:
The issues the company faces if Mary cannot institute a workplace privacy policy.
The ethical challenges associated with executive leadership, Mary, and the employees.
The consequences associated with the organization’s culture and objectives, from an HRM perspective.
The best way for Mary to convince executive leadership that it’s the ethical decision to make, with respect to workplace privacy.

Studies to mention:
Conflict in Kosovo 1998
Conflict in Somalia 1991
Invasion of Iraq in 2003

Look at the success and the failures after each paragraph.

International Institutision like the UN and NATO- how they responded to each conflict. Particularly with security council memebers like USA CHINA BRITAIN etc

Ludlow, D., 1999. Humanitarian intervention and the Rwandan Genocide. Journal of Conflict Studies, 19(1), pp.22-47.

Duffield, J., (2007). What are international institutions? International studies Review, 9(1), pp.1-22.

Hoffmann, S., 1995. The politics and ethics of military intervention. Survival, 37(4), pp.29-51.

Friedman, G., 2013. Beyond the Post-Cold War. Rane,

Regan, R.J., 2013. Just war. CUA press.

Dallaire, R., (2010). They Fights Like Soldiers, They Die Like Children. 1st edition. Great Britain: Hutchinson.

· Dallaire, R., (2004). Shake Hands with the Devil. 1st edition. United Kingdom: Arrow books.

Two of the biggest issues in macroeconomics are inflation and unemployment. Policymakers would like to keep both measures low. Often, however, there is a trade-off between the two. A strong economy that lowers unemployment can put upward pressure on prices. A weak economy that lowers inflation can increase unemployment.
Before the COVID-19 pandemic, we had both very low unemployment and inflation. Then unemployment rose. In the future, unemployment and inflation could change, and it’s good to have policy plans in place before either of these problems gets too bad.
Imagine that you oversee macroeconomic policy. Start your discussion by responding to these questions and explaining your answers:
What are some of the problems, difficulties, or hardships caused by unemployment?
What are some of the problems, difficulties, or hardships caused by inflation?
If you had to choose today between a policy that would head off increases in inflation or increases in unemployment, which one would you choose?
Be sure to respond to at least one of your classmates’ posts and share your opinion about their decision.

Peer: Tyler

Hello Class,

Recessions happen in every economy and when they do many people become unemployed. They say money can not buy happiness, however it is very necessary to survive. Many who become unemployed end up suffering beyond loosing their job. Themselves and their family deal with much mental anguish as they watch their hard earned savings dwindle and stress builds in their financial responsibilities. Inflation has similar difficulties. The pressure for prices to rise in the economy is how inflation comes to be. Inflation effect not only goods and services but income as well. I belive that the majority of people effected is higher concerning inflation than unemployment. I would focus policies on inflation control as this will help stabilize the economy and reduction the likelihood on another recession helping unemployment as well.

Thematic Analysis of Film Sequence

Definitions
 Shot: the product of one uninterrupted run of the camera
 Sequence: a series of edited shots unified by theme or purpose
 Theme: a coherent pattern of meaning
 Please remember: A sequence is a coherent unit of meaning in a film. A typical
sequence may contain about 10 to 30 shots. In the case of a long take, however, a single
shot may comprise a whole sequence. A complete scene may contain several sequences.
Writing Task

Step 1: Choose a Sequence

Your assignment is to write a 3-5 page essay (at least 1,000 words) that analyzes how a
specific shot sequence works to develop a central theme (or themes) from the film:

 Parasite (2019), directed by Bong Joon Ho.

https://archive.org/details/parasite-2019

Time Stamp: 2:04:35 – 2:07:10

Your analysis should explain how specific aspects of mise-en-scène, cinematography, editing,
and/or sound design work together in the sequence to underscore its themes and those of the
film as a whole. You should incorporate into your analysis at least three relevant concepts
from Chapters 4, 5, 6 and/or 8 of Looking at Movies.

Step 2: Write an Analytical Essay
Don’t try to cover every detail from your shot list in your essay. Be
selective. You don’t need to describe the entire sequence, nor do you need to write about every
shot or technique cataloged in your shot list. Instead, select key examples to analyze how
particular techniques create specific effects in the overall design of the sequence. Above all else,
be sure your essay directly responds to the Writing Task in the shaded box on page 1 of this
assignment sheet.

Questions to Ask
 Mise-en-scène: How do props and costumes help convey characters and themes? Are
particular colors dominant (or absent)? Is the setting significant? If so, how is it
presented? How does the lighting help convey the setting and the action? How is
character blocking and placement used?

 Cinematography: Where is the camera placed in relation to the action? Distance?
Angle? How do particular compositions draw attention to elements of the setting,
characters or themes? How does camera movement function in the sequence? Are
different focal lengths or depths of field used? How does cinematography reinforce the
mise-en-scène?

 Editing: How are the shots juxtaposed? What kinds of transitions are there between
shots? Are these always the same? Do they change? Does the editing have a particular
rhythm, and it is consistent? Does it conform to the rules of continuity, or does it seem
disjunctive or discontinuous? What spatial and temporal relations are articulated through
cutting?

 Sound: What sounds are present? When does volume or pitch change? Is silence used?
Are specific sounds linked to cuts or camera movement? When and how are onscreen and
off-screen sound used? Are sounds diegetic (originating from a source within the film’s
world) or non-diegetic (originating from a source outside the film’s world)?

Tips
 Avoid plot summary and extended visual description. Aim instead to analyze how
specific cinematic techniques function to underscore the film’s themes and ideas.
Organize your essay around key points in your argument, rather than a chronological
examination of the sequence.

 Avoid evaluative language. (“Juan drives a beautiful car.”) Aim instead to analyze the
effects of the techniques used. (“Chiron’s perspective is conveyed by the handheld
camera, which swings its view across the dashboard and out the open window of the car
door.”)

 Use precise film terminology. Is the editing transition an eyeline match cut? Is the shot a
high-angle shot or a low-angle shot? A pan shot, dolly shot, or tilt shot? Does the
sequence use an AB shot/reverse shot pattern? Consult Looking at Movies for precise
vocabulary.

Week Three: Discussion 2
Contains unread posts
Available on Aug 15, 2022 12:01 AM. Access restricted before availability starts.
Available until Aug 21, 2022 11:59 PM. Access restricted after availability ends.
Must post first.
Substance Abuse and Sexual Deviance
Select one question set from the two listed below and provide a detailed answer to the question set in your initial post. Be sure to indicate the number of the question set you selected at the beginning of your answer. In addition, respond to two peers’ initial posts who answered different question set than the one you selected.
Question Set 1: Drug Use as Deviance
Using the information provided in Lecture 8 and Goode’s discussion on drugs and drug use in Chapters 8, answer the following questions.
Please do not try to answer all the questions in one post—there are actually several discussion topics listed under this question. Select one question to answer at a time. If you would like to address all the questions, that is fine—even great! But please do so in separate posts. Keep each post to one topic (question) only.
1. As we have discussed throughout this course, the positivist and constructionist approaches view social phenomena through different “lenses”—that is, the different approaches are valued because they address different research questions.
What are some of the questions that might be of interest to sociologists using a positivist approach?
Why are these questions important?
If we learn something about the answers to these questions, what are some of the potential benefits?
What particular theory or theories do you think help us understand and explain alcohol and drug use from a positivist approach?
2. What are some questions that would lend themselves to a constructionist approach?
What do you think are the most important questions we should try to address about alcohol and drug use using this approach?
What do we hope to learn and how might this ‘knowledge’ be of value?
What particular theory or theories do you think help us understand and explain alcohol and drug use from a constructionist approach?
3. One of the exciting aspects of being a sociologist (or at least in studying sociology!) is that we live in a working laboratory. Just like the biologist who comes to work each day to watch his cultures grow in petri dishes, sociologists are able to observe the world around us and watch social change occur. There have been two excellent examples in the past several years where changes in attitudes, beliefs, and values have resulted in major shifts in norms and in both formal and informal social control. One such change we will address next week: gender identity and same sex marriage.
The other we will examine here: the changes regarding drug use, especially marijuana.
There are several dozen questions we could ask…but let’s start with these (which, of course, you will NOT try to answer all in one post!):
What might a positivist approach help us understand this large change in our norms related to marijuana use?
What might a constructionist approach be helpful for us to understand the change?
Based on what we understand of this phenomenon, what is next?
Are there other, co-occurring social changes that might help us understand the larger social, economic, and political context (for example, have changing attitudes on use of alcohol and perscrption drugs influenced the debate on marijuana directly or indirectly?)?
Have the statuses of other drugs, legal and illegal, also changed? If so, how and why? If not, why? Reflect on the White Collar Crime discussed in the documentary “Opioids, Inc.”
Question Set 2: Sex and Deviance
Using the information provided in Lecture 9, Goode’s discussion on sexual deviance in Chapter 9 in the text, and the film – Alfred Kinsey social science in America’s Bedroom, answer the following questions.
The work by Kinsey, and Masters and Johnson have all helped to inform our attitudes regarding sex. One only needs to stand in the check-out line at the grocery store for a few minutes, listen to popular music, or watch television or films to be aware of the powerful role that sex and all things sexual play in our society.
How would the positivist approach help us to understand the attitudes, beliefs, values, and norms that are associated with sex in our current society? How would the constructionist approach contribute to this discussion? (You do NOT need to address both approaches in your post; you can pick one or the other.)
What do you think explains the ‘power’ of sex? There are any number of examples you can use to explain the role of sex in our culture – including same sex marriage, LGBT, film and video game rating systems, fashion, the rising incidence of sexual assaults on college campuses and the military, pornography, prostitution – the list could go on for days! Also, consider what theory or theories might help explain sex as a form of deviance.