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Read the American Marketing Association Statement of Ethics. Click on the following
link: https://www.ama.org/codes-of-conduct/ .
• For the specific topic or theme for your ethics assignment
o Read the Marketing Ethics mini-case from the textbook as specified in your
signup. Topic: Walking the Customer (Chpt. 13, pg 432)
o In your own words, summarize the textbook scenario.
o Analyze the ethical situation in the scenario by referring to specific sections of the
AMA Statement of Ethics. The analysis should apply at least three ethical
values.
o Explain how you as the marketing/business manager, would have avoided the
ethical dilemmas in the scenario.
o Writing the response in your own words demonstrates clear understanding of the
questions and thoughtful analysis of the issues. Your response to each question
will be graded for clarity, logical thinking, and thoughtful analysis.
• Find two articles that describe business/marketing practices with similar topic or theme
similar to the textbook scenario. The articles must be dated January 2020 or later
from magazines, newspapers, business publications, and industry journals. Do not use
blogs sites; they are not appropriate for this assignment. Please obtain instructor
approval for the articles.
o Write a summary of the ethical issues presented in each article in your own
words.
▪ Analyze the ethical situation in each article by referring to specific
sections of the AMA Statement of Ethics. The analysis should apply at
least three ethical values.
▪ Explain how you as the marketing/business manager, would have
avoided the ethical dilemmas in each article.
▪ You must explain your positions clearly. Writing the response in your own
words demonstrates clear understanding of the questions and thoughtful
analysis of the issues. Your response to each question will be graded for
clarity, logical thinking, and thoughtful analysis.
MKT303 Marketing Ethics Assignment Spring 2023 Revision 1.0
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• Write a paragraph describing a personal experience (business or consumer) with a
similar ethical situation described in the articles.
o Which ethical values apply in your situation? Explain.
o How were you involved in this situation?
o What decisions were made?
o What was the resolution to the ethical issue?
• General Guidelines
o Use appropriate words and proper phrases. Please be sure that sentences are
clear and concise but not abrupt. Please be sure to organize your responses
using paragraphs ☺
o Spelling, punctuation, grammar, and format will be graded. Please use standard
Microsoft Word document format (single-space, font type Arial or Calibri, font size
11 or 12, “normal” margins). For your presentation slides, please use Microsoft
PowerPoint.
o Good physical appearance indicates attention to detail (no changes in font sizes,
font types, line spacing). No editing and proofreading mistakes should be found.
Please use Microsoft’s Review function to check spelling and grammar.
o Do not copy from the textbook or any other sources. Cite sources that you
reference outside of the assigned reading materials using APA format. Use
Microsoft® Word’s citation and bibliography capabilities.
Readings:
1. The Sustainable Marketing chapter (chapter 16) of the textbook
2. American Marketing Association Statement of Ethics https://www.ama.org/codes-ofconduct/
3. Two articles (dated January 2020 or later) from magazines, newspapers, business
publications, and industry journals. Please obtain instructor approval for the articles.

The discussion board should be at least 300 words per question; there are two questions, which equals at least 600 words per discussion board.

1. Which sociological theory best describes your view of education? Explain why.
2.Discuss the sociological theories on government and politics.

textbook: https://openstax.org/details/books/introduction-sociology-3e chapter 17

Explain how you explain Thomas Jefferson’s views in his Notes on the State of Virginia, and how did anti-racists like Benjamin Banneker respond to Jefferson?

Describe your understanding of how business policy and strategy choices should be made.

• Identify and evaluate at least three teaching strategies that could be used in your course and that are a good fit for your learner population, course topic, outcomes, and content. Explain which are the most appropriate teaching strategies for your course and audience, and why they are the most appropriate. Be sure to describe the advantages of using the selected strategies. Support your assertions with research from the field.
• Explain some of the possible barriers to learning might you encounter in your course. Identify the strategies you could use to overcome those barriers and to keep learners motivated.

Identify the problem(s) that are the focus of treatment. Clearly indicate what interventions you would use and how success can be measured. Identify the measures for evaluating the outcomes and observing changes including evidence from your literature search about the nature of the measures; the validity and reliability of the measures; how baseline measures will be obtained, how often follow-up measures will be administered and what results you anticipate finding. (One and a half-pages)
Results: Discuss the criteria that you would use to determine whether the intervention is effective. Explain the results that you would expect with the intervention that you planned to use.

What are the effects of consumerism on the environment? What must be done to address the problem?

Write a paper based off poverty’s and it’s effect on literacy on immigrant families in Miami, Florida.

Write a research paper on comparing and contrasting aerobic cellular and photosynthesis.

Describe what aspects of the SHRM Code of Ethics would apply in this situation from the perspective role of an HR professional? Code of Ethics
Legal and Ethical Considerations: What are the various considerations that need to be discussed regarding facts, affected parties, and who should be involved?
Identify and summarize the relevant facts. Describe key facts along with any policies, procedures, guidelines, best practices, applicable laws and regulations, and handbooks/internal publications.
Identify affected parties. Describe who is likely to be impacted.
Identify who should be involved in any resolution. Identify who, as well as when and why they should be involved.
Possible Courses of Action: What might be some possible courses of action as it relates to the following:
What are potential legal remedies that can be taken?
What policies or procedures need to be reviewed, revised, or created?
What role should the HR professional play in this situation?
What kind of employee training might be needed in the future to address this concern?
What advice would you as the HR professional provide to the supervisor?