Crowdfunding Campaign

The purpose of this assignment is to develop a crowdfunding campaign that will allow you to validate your business proposal (small
bakery business).
Crowdfunding is necessary prior to reach out to angel investors. Successful crowdfunding validates your business concept and allows you to obtain customers in advance using negative net working capital, which ultimately makes your investment opportunity more attractive to potential investors. Conversely, an unsuccessful crowdfunding campaign allows you to re-evaluate your business proposal, pivot, and adjust appropriately in order to move toward a successful business proposal.
Review the topic materials to see strategies for and examples of successful crowdfunding campaigns. Research various crowdfunding sites for companies/ventures that are close to what you want to do with your company. Use what you learn to design your own crowdfunding campaign. Be sure to consider and address the following when designing the campaign.
Funding goal.
Length of the campaign.
What perks, if any, you can offer to campaign investors.
Video or written pitch to tell your company story.
Image, title, and description for the campaign.
Links to relevant social media and business sites.
Ideas for creating interest in your campaign through the use of social media.

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