Describe the cultural awareness and civic engagement efforts in which your business will be involved.

Chosen company: Cadbury
New product idea: Sugar free chocolate/candy

See Attached Guidelines and Rubric

Describe the cultural awareness and civic engagement efforts in which your business will be involved. What is the best desired potential outcome of these cultural awareness and civic engagement efforts? How do these efforts align to the corporate mission, vision, and values? How will the alignment of the cultural awareness and civic engagement efforts with corporate mission, vision, and values improve corporate exposure and profits?

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