Discuss how advertising, creativity, product research and other factors contribute to a business’ success and or failure.

Entrepreneurship
o Talk about different models of entrepreneurship and how new and innovative small businesses affect the market, as well as how the success of small businesses affect individual household income and spending. Discuss how advertising, creativity, product research and other factors contribute to a business’ success and or failure. Point out both the pros and cons of starting a new business in the current market.

Guidelines
1. Choose a topic
2. Research your chosen topic. Present your topic that exhibit you have full understanding and knowledge of your chosen topic. Your presentation should demonstrate that you have full knowledge and would feel comfortable talking about your chosen topic.
3. Use the PowerPoint 7 x 7 rule: 7 bullets per slide max: 7 words per bullet.
4. Incorporate speaker notes in the notes pane at the bottom of each slide. The speaker notes should further explain each bullet.
5. Incorporate appropriate animations, transitions, and graphics.
6. Be sure to include citations for quotations and paraphrases with references in APA format and style.
7. Length: 10 – 15 slides (with a separate reference slide and title slide)
8. Upload the completed assignment as you would other assignments.
9. Due date: See Course Calendar

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