Evaluate competitive advantages and value-creating opportunities for organizations.

Reflect on the following in a minimum of 500 words:
Imagine yourself as the CEO of a company in an industry that interests you. Identify the major global trends that affect the company, analyze the impact of those trends on the company, and identify sources you, as the CEO, could use to monitor those trends. How can you use those trends to create value for the company?

Synopsis: In this reflection you are asked to role play a CEO in a company or industry of your choice. You will be researching trends for the company/industry, figuring out how to monitor these trends, and finally, determining how to leverage these trends into value for your company/industry.
Please ensure that you look at global, worldwide trends- not simply business factors such as increased competition, customer service, etc.

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