identify 2 to 3 issues and concerns from the case. Document for the reader where those issues/concerns are in the case, e.g. you can say, “According to the case, Medtronic employees are concerned with high deductibles (p.9)”. In this way, you are supporting your claim with documented evidence from the case.
From the issues/concerns identified, which one or two should Emerging Pharmaceutical target and address and why. It should be an issue or issues that would address the majority of employees’ concerns and be beneficial the employer. If there are several issues that should be targeted and addressed, then it is a good idea to prioritize them since an organization may not be able to address all at once.
a good comparative analysis between Medtronic and EP. How does Emerging Pharmaceutical’s programs/plans, offerings match up against its competitors? You need to do a comparison and contrasting here. For example, does EP offer a plan that its competitors like Medtronics, Siemen and Phillip do not offer? Does EP offer a plan that is similar to Medtronic but different from Keiser or Phillip. This is what benchmarking is all about.
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