Explain the problem in detail and offer three solutions.

Summary:
PROMPT:
Think about an issue that is related to either value creation or behavioural economics. Explain the problem in detail and offer three solutions. Respond to two of them and explain why they are not good solutions, and then conclude by presenting the third solution as the best one. Follow the 8-paragraph model that we discussed in class.
You MUST use TWO outside resources (other than the videos).
You MUST have a separate cover page and seperate reference APA style.
It is highly recommended that you read and use the following article as one of your two references:
https://hbr.org/2009/07/the-end-of-rational-economics

The videos that you must watch are as follows:
Richard Thaler on Behavioral Economics: Past, Present, and Future https://www.youtube.com/watch?v=A1M9VSgsSW4
2. What is economic value and who creates it?

This assignments will be worth 15% of your overall grade. It will be in form of a written formal problem/solution essay that needs to be 1000 words in length.

For this assignment you are required to write about 1000 words in response to the following prompt. Make sure to include in-text citation as well as a list of at least two external references (other than the two videos) for your work. A proper APA style cover page is also required to this assignment. Please submit your work before the due date in week 9 of the Moodle platform. This assignment is worth 15% of your overall grade.

Note: It is up to if you want to use the videos as a reference but you must have a minimum

of TWO other resources. One resource is recommended below.

PROMPT:

Think about an issue that is related to either value creation or behavioural economics. Explain the problem in detail and offer three solutions. Respond to two of them and explain why they are not good solutions, and then conclude by presenting the third solution as the best one. Follow the 8-paragraph model that we discussed in class.

It is highly recommended that you read and use the following article as one of your two references:

https://hbr.org/2009/07/the-end-of-rational-economics

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