Explain your funding strategy, including capital from bootstrapping and funding through equity, debt, or nondilutive funding sources.

The draft must include the topics listed below.

Capital Requirements: Calculate at a high level your start-up capital requirements, create milestones and a timeline to launch based on those start-up capital requirements, set objectives and KPIs using relevant financial metrics, and choose a pricing strategy.
Organizational Design: Create a design for your start-up, factoring in the centralized or distributed nature of the organization, business processes, outsourcing, location strategy, human resources, company culture, and ownership.
Operations: Outline your supply chain management, production processes, warranting and servicing plans, quality management programs, and any outsourcing relative to operations.
Legal Entity: Select a legal form for your business, explain why you chose that form, and what advantages and disadvantages it presents specific to your start-up.
Marketing Plan: Describe the customer journey to purchase your start-up’s product, list your primary marketing goals, including objectives and KPIs, and outline at a high level your marketing mix and CRM plans.
Social Responsibility: Write a code of ethics, vision statement, and mission statement that each reflect your core values and articulate the environmental, social, and ethical policies of the new business.
Funding: Explain your funding strategy, including capital from bootstrapping and funding through equity, debt, or nondilutive funding sources. This section should align with the capital requirements that were calculated.
Please use the attached as a point of reference as well as draft 1 and 2.

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