1. Find an ad that you think is the very creative. Briefly describe the ad to me. What is the “Big Idea”? How and why does the ad work?
2. What are Frazer’s creative strategies and how do they fit in with the rest of the topic?
3. Think about a favorite artist, musician, or writer. What is unique about the way he or she represents the world? What fascinates you about the vision he or she creates?
4. Using your responses to the previous question, how do your comments connect with specific points raised in topic 4?
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