Identify and comment on the effectiveness of the different kinds of evidence Schwartz draws on to make his points (for example, statistics, stories, logic). In what circumstances–and why–does he use one kind of proof rather than another?
For example, why do the statistics that begin the essay disappear toward the end? Which kinds of proof are the most convincing to support his points? Reread Schwartz’s account of choosing a bottle of wine. These are personal facts, but this is the only personal story Schwartz tells. Why does he choose to tell it here? How is it more or less persuasive than citing another statistic or research study?
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