Identify metrics for tracking program performance in the near-term (intermediate metrics) and long- term (a conclusive metric) to measure the effectiveness of your recommendation as the way to solve the company’s problem or to take advantage of the company’s opportunity.

7. Identify metrics for tracking program performance in the near-term (intermediate metrics) and long-
term (a conclusive metric) to measure the effectiveness of your recommendation as the way to solve
the company’s problem or to take advantage of the company’s opportunity.

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