As explained previously, a marketing plan is a structured, detailed explanation of how you will communicate and promote your idea.
A full explanation of a marketing plan can be found in the articles,
“Marketing Plan Template: Exactly What to Include”
(https://www.forbes.com/sites/davelavinsky/2013/09/30/marketing-plan-template-exactly-what-to-include/?sh=5dec4a633503) and
“Digital Marketing vs. Traditional Marketing: Which Produces Better ROI?”
(https://www.lyfemarketing.com/blog/digital-marketing-vs-traditional-marketing/).
Your assignment for this lesson is to create a marketing plan for Jean Yves’s French Bakery.
You will need to create a paragraph addressing the four areas below.
Some of the details of a marketing plan have already been created so you will focus your attention on the following:
Section: Target Customers
Section: Promotions Strategy
Section: Retention Strategy
Section: Conversion Strategy
Explain in detail who the customer is
how you will guide the customers toward finding your business,
how you will get them to make a purchase
how you will get them to become return guests.
As you complete the assignment for Jean Yves’s French Bakery, remember the following details about the operation:
Small-scale bakery
Focused on organic and fair trade sourcing
Dedicated to artisanal and craft baking
High-end clientele
Last Completed Projects
| topic title | academic level | Writer | delivered |
|---|