-For this assignment minimum 100 words is required. No sources or citations are required. Please do not use them as I will not use them.
-Please read the topic and two questions below and pick ONE question to write your views about.
Many successful products require outstanding manufacturing operations to deliver high quality, durable, and safe products while keep cost low. However, to maximize product value, not just through manufacturing operations on hardware, but also (and critical) to provide value-added services through innovative operations. Please share your view on one of these questions.
1. What types of manufacturing
operations required to deliver an iPhone product?
Interestingly, Apple was not doing any
manufacturing by itself. All manufacturing, including product assembling and
manufacturing of key components (e.g., touch screen, memory, battery,
semiconductor chips) were done by suppliers worldwide. However, this outsourcing
strategy actually demand heavily on effective and efficient manufacturing
operations to manage scheduling, inventory, supply chain, process design, human
resource, etc.
2. What types of service
operations required to deliver value-added services to iPhone product?
There are several successful value-added
services that make iPhone the most profitable product (or as a platform)
in history. For example, i-Tune service, App store (many 3rd party
developers create application software for free and Apple has 30% cut on
revenue when selling it on App store, how brilliant!), Apple Music (after spent
thousands on iTune music in past 10 years, now Apple told me to pay $15
per month for family to forget about the iTune money I have spent, ummm, it is
smart…)
Obviously, to offer such innovative services (or business models)
on iPhone, Apple must have a team to run innovative and efficient operations to
manage and support those services. Please share your views.
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