Read the article:
(Links to an external site.)
Watch the video about Marriott International’s Innovation Lab:
http://edition.cnn.com/video/data/2.0/video/business/2014/05/14/spc-business-traveller-marriott-hotel-lab.cnn.html
(Links to an external site.)
How effective is Marriott’s use of crowdsourcing for new product development?
Watch the video “Southwest employees discuss their love for the job.” How does that affect Southwest’s service culture and internal marketing? https://youtu.be/Z79p7Ue78Dc
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