PART 1 : Need 1 page
Please read chapters and chapter case study from your textbook: P&G Segments its Market Along Multiple Dimensions.
2. Answer the following questions:
In addition to the list of options presented in this case, how else might a multinational, multibrand conglomerate like P&G segment its millions of customers? Use other ideas from the chapter to suggest other segmentation methods that could be used.
What other emerging segments of consumers would be attractive for P&G, such that it might start developing new product lines to appeal to them?
PART 2 – Need 2 pages
Research and then submit a paper comparing an American luxury item or sector of your choice to any country of your choice other than France.
use my choice for the work please
I’ll choose Rusia because they have a very pronounced cult around luxury.
In the last few years a lot of Russian luxury brands have been created, grouping together luxury clothes but also a lot of beauty products. In Russia, it is very important to be presentable and especially for women. They have a very strong presence in the luxury market.
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