The essay has a 1250 word limit. Any essays longer than 1250 will be subject to a ½ grade penalty. The word count must appear on the cover page of the essay. Note, 1250 is a limit and not a target.
1) There are two major ways to practice ‘evidence-based management’ – analytics and experiments. Please describe a situation in your professional life where you believe one of these methods could provide valuable information but where they are not currently being applied. If you decide on an analytics approach, please describe how you would collect the data as well as address the causation question. If you decide on an experimental approach, please describe how you would design the experiment and handle issues of external validity. Whichever method you choose, describe how statistical significance would be used.
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