Each student will select a leader, approved by the professor, to write a
profile/analysis paper over the leader’s use of strategic communications in
pursuit of their goals. The paper should identify the leader’s leadership style,
source of the leader’s power and influence and how they use that in their
strategic communication. The paper should not be a biography of the selected
leader; rather a critical analysis of how the leader uses strategic communications
effectively and/or ineffectively based on information presented in class and the
student’s additional research.
– Paper requirements:
o 5 – 7 pages
o Double spaced, Times New Roman or Arial 12-point font
o Pick a style and stick to it: APA, MLA, or Chicago
o Cite at least five reputable sources, included in a reference list
added to the paper. The list is NOT included in the page
count. Your references should also be cited within the body of
your paper based in the format consistent with the writing
style selected. Examples of reputable sources include news
stories, videos, and articles; videos of presentations,
interviews, or speeches; books; government documents;
journal articles; nonprofit organization research, etc.
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