lit review is due this week. draft submission 15th Nov final 26th Nov
have to do a research proposal I already have my topic, research questions and objectives. with some scholarly sources
This Practicum Proposal should explain the background, problem or issue, purpose and rationale
for the study. In addition, it should pose a focused research question (or hypothesis) to be
addressed that describes the perspective from which you will approach the study of the problem.
• The Rationale and further breakdown of the research questions will be included, as will your
literature review. You will describe what the authors of your key resources wrote that connected
their research to your topic area.
• The administrative structure of the institution, the principal officers with whom the learner will
interact, the name, position and qualifications and experience profile of the proposed on-site
mentor of the practicum experience.
• In your paper, you will also propose a research design for collecting and analysing your data (you
will add more detail to this part of your project when you are preparing to carry out the actual
project work in Part 2).
• Practicum Proposal Word limit: 4000 words. [Word limit is to be strictly adhered]
• This word limit does not include your title page, table of contents, diagrams, charts,
tables, list of references or appendices.
Management theory: Customer Needs Expectations and Satisfaction Thereby Sales
A study on the link between changing customer needs due to Covid-19 and loan sales at First Citizens Bank Point Lisas.
What is your research problem?
The decrease in loan sales at First Citizens Bank Point Lisas due to the Covid-19 Pandemic.
What evidence can you provide that the problem exists?
The decline in loan sales over a one-year period.
Provide some background to the problem.
Since
the start of the pandemic FCB Point Lisas has seen a drastic decrease
in loan sale. The customer needs for loans have shifted and became more
of a risk for management. Customer now needed loans as a form of
survival and everyday living rather than extra curricula activities such
as Christmas shopping, renovating or buying a new vehicle.
What are the research questions you will seek answers to ?
1. What are the differences in loan clients’ needs pre and during Covid-19 pandemic at First Citizens Bank PL?
2. What are the different types of loan packages sold to customers pre and during Covid-19 pandemic at First Citizens Bank PL?
3.
How have loans sales been affected at First Citizens Bank PL by the
change in customer needs brought about by the COVID-19 pandemic?
4.
What are the challenges faced by management in the increase/decrease of
loan sales during the Covid-19 pandemic at First Citizens Bank PL?
5.
What recommendations can be made for ways on how loan sales can be
enhanced through loan packages that are catering for the changing needs
of clients at First Citizens Bank PL?
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