What is a PESTEL and what is its purpose in macro-environmental analysis?

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1.
This is NOT an assessment
that attracts credit for this course. It will however be taken into
consideration for the assignments.
2.
Provide your response and
answer in this document only. This document is
preformatted, do not change anything in this document.
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Save it as a ‘WORD’ file
with your SURNAME/FAMILY NAME e.g., “350 Class Test Smith”.
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your answer and response in this document with the words “MY RESPONSE”. Complete
all of the highlighted “MY
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6.
This class test must be submitted
by 5pm Monday, 14th March, 2022 (New Zealand time). This is strictly controlled – the drop box will close
at 5pm (NZT) on Monday.
7.
Once you have completed your
answer, submit the file by uploading it onto the 152.350 Stream site under the ‘Strategic
purpose and Organizational Direction’ topic. At the bottom of the page is a
drop box set up for this submission and it is ALL ALBANY INTERNAL AND
OFFSHORE STUDENTS.
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The length of your answer
is expected to be between 120 and 150 words and no answer
will be more than 200 words. You
must provide the actual word count for your answer in the space provided.
b.
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appropriate sub-headings, and can include bullet points and lists as long
as you also provide brief discussion on them.
c.
You can use up to 3 external
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as a text book, journal article or authoritative industry source.
9.
A complete List of the References
you use is to be provided at the end of this document under the heading “References”. You must also acknowledge sources you use in
your answers following APA (7th Ed.) formatting rules.

Student Name

MY RESPONSE

Student ID number

MY RESPONSE

ANSWER ALL OF THE
FOLLOWING QUESTIONS

Question
ONE:
What is the purpose
of conducting an Industry Analysis?

Response Word
Count

MY RESPONSE

Question Answer

MY RESPONSE

Question
two:
What is a PESTEL
and what is its purpose in macro-environmental analysis?

Response Word Count

MY RESPONSE

Question Answer

MY RESPONSE

Question three:
Explain the use of Porter’s Five Forces in
competitive analysis.

Response Word
Count

MY RESPONSE

Question Answer

MY RESPONSE

References:
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