B. Listen to the audio Review Premera Blue Cross’s mission, vision, and values.
Reflect on what evidence you have that these statements are effectively used and communicated throughout your organization.
What improvements would you suggest?
C. Listen to the audio Describe the governance and management structures of Premera Blue Cross and how they support (or not) strategic management.
What is the role of board members, clinical and administrative leaders, and the management team in strategic planning?
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