Read the case attached regarding Taco Bell and Kraft. Then respond in writing to the issues presented in this case by preparing two documents: Complete the Communication Strategy worksheet that is attached, and use that strategy worksheet to write up a professional business letter addressing the issue presented in the case.
Be sure to discuss in both documents the following: [Whom] should she contact first? What should Kraft Foods do to address the situation? Would the public associate the product recall with the food served in Taco Bell’s restaurants? What would the risks be to the Kraft brand?
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