What strategies would you recommend to civic leaders in order to gain or maintain a sustainable competitive advantage in growing existing business and industry and attracting new businesses and industry to the State of Florida?

Your Capstone Project will include three separate
components.:

Market Analysis –
Based upon your research and using Porters Five Forces, evaluate the
competitive strengths, weaknesses, opportunities and threats to the growth of
lbusiness and industry and the attraction of new business and industry to the
State of Florida. (3-5 pages)

Strategic Positioning Analysis Based upon your research,
detail your strategy for Florida’s Unique Selling Points (of most value to its
current and future viability). What strategies would you recommend to civic
leaders in order to gain or maintain a sustainable competitive advantage in
growing existing business and industry and attracting new businesses and
industry to the State of Florida? (3-5 pages)

Executive Summary Write a one page Executive Summary of
your Strategic Positioning Analysis. (1 page)

Be advised,
this is not a report on the State of Florida. This assignment is a critical
analysis of your research and recommendations based upon that research. Please
keep this in mind while developing your paper.

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