Read the Natural Designs Inc. case study and answer the four questions at the end.
1. What types of decisions must Jim Thompson make on a daily basis for Concept Design Services to run smoothly? What kind of decisions must he make on a long-term basis?
2. Describe the operations strategy for Concept Design Services. Has this strategy changed as a result of the designer specifications? If yes, how?
3. What might have been done differently to facilitate the difficulties between the designers and the manufacturing groups?
4. Draw a four V profile for the company.
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